Privacy policy
UNA Watch - Privacy Policy
Last Updated: July 2026
UNA Watch Ltd ("UNA", "we", "us", or "our") is committed to protecting the privacy and personal data of all individuals who visit our website, use our products, or engage with us in any capacity. This Privacy Policy outlines how we collect, use, store, and protect your personal data, in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).
1. Who We Are
UNA Watch Ltd is a company registered in the United Kingdom. We are the data controller responsible for processing your personal data as described in this policy. For any questions, you can contact us at: hello@unawatch.com.
2. Data We Collect
We may collect and process the following categories of personal data:
Personal identifiers: Name, email address, phone number, delivery address
Technical data: IP address, browser type, device ID, operating system, time zone settings
Usage data: Interactions with our website, app usage, referring URLs
Health and fitness data: Heart rate, SpO2 levels, activity metrics (when using UNA products)
Cookies and similar technologies: As described in the “Cookies Policy” page
Precise global positioning system (GPS) location data, including latitude, longitude and altitude, obtained from your mobile device. This may be collected while the app is in use and periodically in the background when your UNA Watch is connected.
3. How We Use Your Data
We use your personal data for the following purposes:
To fulfil product orders and manage your account
To provide product support and customer service
To improve our website, products, and services
To personalise your experience
For marketing communications (with your consent)
To comply with legal obligations
We use your device's location to calculate a reference location that is sent to your UNA Watch. The watch uses this to speed up GPS positioning and calibrate altitude measurements for greater accuracy during activities. So that your watch remains accurate without needing the app to be open, we may collect location and update this reference periodically in the background while your watch is connected. We do not use your location for advertising, tracking, or profiling, and we do not sell your location data.
4. Legal Basis for Processing
We process your data based on the following lawful bases:
Contractual necessity: For order fulfilment, account management
Consent: For marketing, non-essential cookies
Legitimate interests: To enhance services, secure our platform
Legal obligation: Compliance with legal and tax requirements
5. Data Sharing and Transfers
Your data may be shared with trusted third parties such as payment processors, logistics providers, and analytics services. Where we transfer data outside the UK, we ensure appropriate safeguards (e.g. Standard Contractual Clauses) are in place.
When calculating your reference location, we send your latitude and longitude to a third-party elevation/weather data provider solely to retrieve the ground elevation for that point. This data is used only to provide the feature and is not used by the provider to identify you.
6. Data Retention
We retain personal data only as long as necessary:
Order and account data: 6 years post-purchase
Marketing data: Until consent is withdrawn
Health/activity data: User-controlled via app settings
7. Your Rights Under UK GDPR
You have the right to:
Access your personal data
Rectify incorrect or outdated data
Request erasure ("right to be forgotten")
Object to processing or request restriction
Data portability
Withdraw consent at any time
To exercise these rights, contact: hello@unawatch.com
8. Data Security
We implement robust security measures, including encryption, secure servers, and regular audits to protect your data from unauthorised access, alteration, or loss.
9. Children's Privacy
Our products and services are not designed for children under the age of 13. We do not knowingly collect personal data from children below this age. If we become aware that personal data has been collected from a child under 13, we will take reasonable steps to delete that information promptly.
Where our services are used by individuals aged 13 to 17, we recommend that a parent or guardian supervises usage. Parents and/or Guardians who believe their child has provided us with personal information without consent may contact us at hello@unawatch.com
10. Changes to This Policy
We may update this Privacy Policy at any time. Material changes will be communicated via our website.
11. Contact Us
For questions, data requests, or concerns, please contact us:
Email: hello@unawatch.com